What we do…
Helping Property Professionals Generate Pre-Educated Leads With Content Marketing
Australian Real Estate Custom Content
Helping Property Professionals Generate Pre-Educated Leads With Content Marketing
With some of Australia’s top buyer’s agency groups, mortgage brokers, selling agents and builders as our partners, we help firms achieve a stream of pre-educated enquiries from prospective clients.
What they find is that when a person enquires—because they have come through the firm’s marketing process—they don’t need “to be sold to”; they arrive ready to be advised.
Ready… to buy.
Find out how we can work together to boost your qualified enquiries.
Educate
Content Marketing
The most effective way to let people know about your knowledge and industry expertise is by showing them – not telling them. Educate and help first – market second.
Show
Thought Leadership
Tap into the talent, experience, and passion inside your business, or from your community, to consistently answer the biggest questions on the minds of your target audience on a particular topic.
Niche Focused
Custom Content
Custom content is a powerful tool, that builds trust and grows your brand, while showing your perfect audience why they need you now.
The Best Solution for your Business
Why Content Marketing Works…
Have you been looking everywhere for quality-driven, content marketing services to turbo-boost your property-related business? We think of ourselves as your gateway to smashing your business goals out of the park.
Our focus is on helping property professionals, build a steady stream of pre-educated leads, who are ready to buy.
Amplify your online presence through powerful strategies and compelling campaigns that balance your brand’s story with substance-driven content that answers the questions of your most influential audiences.
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The Power of Content
In a recent study of 1000 consumers, people were 131% more likely to buy from brands that educated them with content.
When given a lineup of 4 brands to purchase from, consumers were 131% more likely to buy from a brand immediately after consuming early-stage, educational content.
A week later, the impact of content marketing was still strong – consumers were still 48% more likely to buy from the brand that educated them.
And now, the really fascinating result: a week after reading the content, consumers actually found that brand more trustworthy and had a greater affinity than when they immediately read the content. Trust and affinity increased by about 10% over a week, even though those consumers had no further exposure to those brands.
That’s the power of content.
Custom Content Partners
Just Some of Our Clients…
We work with leading buyers agency groups, mortgage brokers, sales agents, builders and property developers from all around Australia.
Rowan Crosby
Founder
Rowan is a degree qualified journalist with a decade-long career writing about all things property and finance.
At PropMedia, our focus is on helping property professionals, build a steady stream of pre-educated leads, who are ready to buy. We work with a range of industry professionals including: Buyers Agents, Mortgage Brokers, Sales Agents, Builders and Property Developers.
Explode your online presence through powerful strategies and compelling campaigns that demonstrate your industry expertise with substance-driven content that answers the questions your audiences wants to know.
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